After analyzing 400 websites, Energy Circle found eleven key elements to a high converting website. Here’s an in-depth look at the first three.
Category: Residential Solar
A step-by-step process for making great videos on the cheap (or not so cheap)
As 2017 comes to a close, we pulled out some key ideas from this year’s most shared and popular articles.
San Francisco-based Luminalt’s August Goers shares 11 years of lessons learned: customer experience, team collaboration, maintaining a 75% referral rate, and more.
In this first official Lookback episode, the team chats with Chad Waits from Net Zero about market uncertainty due to local and national regulations.
Industry analyst Paula Mints and CEO Boaz Soifer share their thoughts on the latest round of Suniva Section 201 trade case recommendations. [Podcast w/ transcript]
Boaz and Tom chat about the maturing solar industry and finally define the metaphysics of Quality. (At least in terms of customer relationships.)
Solar contractor Jim Jenal shares his thoughts on how to build and keep customer trust during the buying process and beyond.
Boaz and Tom dig deeper into Boaz’s popular trade case article.
In this follow-up to the SPI panel, “Getting out of the Race to the Bottom”, Tom and Pam get Barry Cinnamon’s take on contractor “pain points”.
Ideas and solutions to help contractors escape the trap of competing solely on price.
Given a 30-60 day inventory backlog, what can a solar contractor do to mitigate their risk?