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From Our Magazine

What's Inside the Mind of the Solar Consumer - Follow-up

Whether you're in solar sales, leadership, marketing, or own a solar business, we make a lot of assumptions about what solar consumers want. Are we right?

Solar Town Hall - December 9: Working Together to Offer Solar in Every Community

In this #SolarTownHall, we talked with leaders from around our industry on growing equity and access to solar opportunities across the United States.

Solar Town Hall – October 21: Inside the Mind of the Solar Consumer

Do solar customers truly make rational decisions? Let’s explore the behaviors, emotions, and values that truly drive homeowners to commit to solar — and to their installer!